CoverNow is packaged and promoted under 2 different marketing concepts utilizing Upstream's expertise in mobile monetization and subscription management.
PREMIUM INSURANCE WITH FREE TRIAL
Monthly premiums ranging from as low as EUR 0,10 per day for post-paid and pre-paid.
- Up to 4 tiers of premium insurance cover per month.
- Smart billing for lower denominations & user charges.
- Free service trial available to all subscribers.
LOYALTY INSURANCE WITH PREMIUM UP-SELLING
Free insurance. Cover levels subject to the amount of monthly top-ups. Up-selling Premium covers for increased benefits.
- At zero cost for subscribers and the Mobile Operator.
- Rewards users for topping up their phone.
- Up-sells upgraded insurance bundles.